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Benchmark Senior Living, a senior living provider in the Northeast, has announced that Jason Last of Franklin, executive director of Benchmark Senior Living at Forge Hill, an Assisted Living and Mind & Memory Care community in Franklin, Mass., has been named the recipient of the 2025 Be The Benchmark Award.
Last was honored at Benchmark’s 23rd Annual Awards Gala on March 5, 2026, where he was selected from hundreds of associates. Named for one of Benchmark’s core values, the Be The Benchmark Award celebrates a community leader who sets the standard – leading with excellence, accountability and purpose, while inspiring their teams in all aspects.
Last’s path to senior living began in an unexpected way. With more than 30 years of experience in construction and engineering, he was initially drawn in 2019 to the challenge of opening a new Benchmark community, Adelaide of Newton Centre, as director of plant operations. What he discovered, however, was far more meaningful: a deep connection to seniors, rooted in long-held personal values and shaped by rewarding relationships with older adults in his own life.
During the COVID-19 pandemic, Last stepped in to support sister communities in a variety of roles. Through that experience, he found a renewed sense of purpose and a desire to make a greater impact on the lives of residents and their families. After more than three years at Adelaide, he was promoted to executive director of Benchmark Senior Living at Forge Hill.
In his current role, Last’s empathy and ability to inspire have helped cultivate a positive, team-driven environment centered on person-centered care. His leadership has enhanced the daily lives of residents, their loved ones and associates alike.
“When challenges arise, Jason is ready to roll up his sleeves and jump in, all while making everyone feel included and respected,” said Mike Lord, Benchmark’s regional director of operations. “He keeps his team motivated, appreciated and proud to be part of their community, all while leading with a smile.”
Last leads by example, demonstrating that no task is too big or too small. When the community faced a staffing shortage in the kitchen due to an emergency, he stepped in to cook and serve meals – much to the delight of residents. He has also volunteered alongside residents at the Franklin Food Pantry, reinforcing a culture of connection and service. His impact is reflected in strong demand for apartments and high associate satisfaction scores.
Company founder, chairman and CEO Tom Grape added, “The compassion and dedication our associates bring to their work each day are truly inspiring and a powerful expression of our purpose – transforming lives through human connection. That commitment is felt across all 70 communities we serve, and our annual awards gala is an opportunity to celebrate that impact. I couldn’t be prouder of this year’s honorees.”
